The Role of Artificial Intelligence in Enhancing Supply Chain Efficiency and Risk Management

Main Article Content

Naveed Rafaqat Ahmad
Maryam Jameela Qadri

Abstract

The increasing complexity and volatility of global supply chains have intensified the need for intelligent, data-driven solutions to enhance operational efficiency and mitigate risks. Artificial Intelligence (AI) has emerged as a transformative force in supply chain management, enabling predictive analytics, real-time decision-making, and adaptive risk management. This study examines the role of AI technologies—such as machine learning, predictive modeling, natural language processing, and intelligent automation—in improving supply chain efficiency and resilience. Drawing on recent empirical studies and conceptual frameworks, the paper explores AI-enabled demand forecasting, inventory optimization, logistics planning, and risk anticipation. The findings indicate that AI-driven supply chains achieve superior performance in cost reduction, responsiveness, and disruption management compared to traditional systems. The study concludes by highlighting implementation challenges, ethical considerations, and future research directions, particularly in the context of developing economies like Pakistan.

Article Details

How to Cite
Naveed Rafaqat Ahmad, & Maryam Jameela Qadri. (2025). The Role of Artificial Intelligence in Enhancing Supply Chain Efficiency and Risk Management. Global Journal of Multidisciplinary and Applied Sciences, 3(4), 37–41. Retrieved from https://gjmas.com/index.php/gjmas/article/view/47
Section
Articles

References

Ahmad, N. R. (2025). AI-enabled public governance in developing states: Service delivery gains, accountability risks, and a practical risk-based regulatory model. https://doi.org/10.52152/wja5db40

Irk, E. (2025). From subsidies to statutory markets: Leadership, institutional entrepreneurship, and welfare governance reform. https://doi.org/10.52152/s59sjh53

Ahmad, N. R. (2025). Exploring the impact of inflation on Pakistani society: Challenges, causes, and long-term consequences for economic stability and social well-being. https://doi.org/10.63075/7vtnh777

Ahmad, N. R. (2025). Business ethics in the age of automation: How companies can balance profitability with responsibility. Punjab Model Bazaars Management Company.

Porter, M. E. (1985). Competitive advantage: Creating and sustaining superior performance. Free Press.

Wirtz, B. W., Weyerer, J. C., & Geyer, C. (2019). Artificial intelligence and the public sector—Applications and challenges. International Journal of Public Administration, 42(7), 596–615. https://doi.org/10.1080/01900692.2018.1498103

Lee, I., & Shin, Y. J. (2018). Fintech: Ecosystem, business models, investment decisions, and challenges. Business Horizons, 61(1), 35–46. https://doi.org/10.1016/j.bushor.2017.09.003

Hart, S. L., & Dowell, G. (2011). A natural-resource-based view of the firm: Fifteen years after. Journal of Management, 37(5), 1464–1479. https://doi.org/10.1177/0149206310390219